StockX: Own It

Account Supervisor

Agency: Mojo Supermarket

‘Own It’ is StockX’s first global brand campaign, launched through a hero film.

The brand platform is a celebration of self expression and inner confidence. It serves as an ode to the importance of an unwavering sense of self – a mantra and mindset for those looking to tell the world what they’re all about without ever having to say a word.

Find your confidence, claim your identity, and truly own it, whatever your ‘it’ may be.

Film: Own It

When we pass people by in the street, we have a split second to understand who they are, and what they’re all about. Our film shows that even when we don’t see their faces, their things tell us exactly who they are.